The cardboard solution uses Kraft EE (Electrical Grade) corrugated board, a material engineered for strength and rigidity without the weight and volume of EPS.
The new converting line aims to support work for current and future customers through updated technology, higher efficiency, live quality monitoring, and the ability to make additional packaging formats.
The new fibre-based corrugated packaging solution replaces glossy white formats for selected variants, reinforcing sustainability and supply chain efficiency goals in the global spirits sector.
The packaging has already garnered significant industry acclaim, winning at the Liderpack Awards in 2023 and receiving a WorldStar Global Packaging Award in the Transit category in 2024.
The new single-sheet corrugated solution is designed to improve supply chain efficiency, reduce waste, and enhance protection for heavy aluminium products.
The move seeks to increase the site’s production capacity.
The new punnets are 100 percent recyclable at the end of their lifespan.
The packaging reduces pallet usage by 75%, supports customization, and is fully recyclable, with 84% recycled content.
He brings 20 years’ experience in the fast-moving consumer goods and packaging industries.
The redesign allows the kits to be folded compactly for easy storage.